Google Publisher Provided Signals Support
JWP now provides native support for Google Publisher Provided Signals.
New Feature
When Google Publisher Provided Signals* is enabled, IAB contextual segments are automatically passed through the ad tag to improve programmatic monetization.
You can enable this feature in one of several ways:
- Within a Strategy Rules ad experience
- Through player customization in your JWP dashboard
- By setting the
advertising.enablePPS
property in the on-page configuration
* Google Publisher Provided Signals needs to be enabled by JWP. Contact your JWP account representative to opt in.